Real Founder Lessons The best startup advice from experienced founders...one real-world lesson at a time. Blog Archive About Me Overview of Blog RSS Subscribe From Subject Articles Order By → Newest First | Author Recommendations | Categories Announcing Neighborhood Studios Published on 2023-03-22 Mentoring founders is hard What's your earned secret? Make one doughnut Focus on problem being solved rather than technical difficulty of solution You can't skip steps Don’t pay for customers for years Founders need a theory of human behavior It takes 3 years to know what you have Creativity loves constraint Permission to say "it's not working" Product-market fit isn’t rational Raising money takes 6-9 months It's all about love (not likes) Blog post #100...My process Share your idea with lots of people Good ideas have to look terrible Iterate your first product with a small group ideal users Make customer value prop one simple thing Every startup is a series of pivots Next Page