Real Founder Lessons

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Most startup products are 10% better. 10x better is required to beat incumbents.

(at minute 16:33)

Common Founder Issue
Founders typically try to get as many users as possible as early as possible. What typically works better is for a startup to find 100 super fans initially because "it's a lot easier to take something that has a real depth of appeal - something that people really love - and grow that than it is to take . . .

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October 02, 2015

Paid advertising is the tax you pay for not being remarkable

(at minute 43:12)

Common Founder Issue
I often hear founders launch the the first version of their product and then complain that they have a "marketing problem" when initial customers aren't signing-up as quickly as expected. When this happens, I typically think this isn't a marketing issue...it's about the product.

Context
. . .

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September 30, 2015

How do you validate a new startup idea?

(at minute 5:30)

Common Founder Issue
One of the biggest struggles I notice with founders is how do they know that they are onto something (in the very early days) that has the potential of being a high-growth business.

Context
At this point in the podcast, this successful founder explains how an offshoot of a product got very early . . .

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September 24, 2015

Here's why you should share your best startup ideas with lots of people

(at minute 16:13)

Common Founder Issue
This is the link that I share most with new startup founders. Many new founders worry about people stealing their ideas. But even once they get past this notion, it takes a while to truly appreciate (and be able to mentally accept) feedback from other people. And even once that happens, being able to reconcile their . . .

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September 22, 2015

Archive

All Categories: all(115) podcast(102) process(89) focus(80) product(70) counterintuitive things(65) product market fit(64) business model validation(60) solving a problem(58) mvp(57) unique playbook(48) traction(43) founders(40) execution(36) my favorites(36) hustle(34) first principles(33) value proposition(32) video(32) this week in startups(30) jason calacanis(28) ycombinator(24) persistency(24) engagement(23) lean startup(20) resiliency(19) super fans(19) vision(16) psychological friction(16) purpose(15) customer discovery(15) niche products(15) growth(13) stanford university(13) vc(12) creativity(11) raising capital(11) micromanagement(10) pattern matching(10) marketing(10) aaron harris(10) matt goldman(9) financing(9) jay acunzo(9) michael sacca(9) nextview ventures(9) delusion(9) pivot(9) scalability(9) competition(8) team(8) bootstrapping(7) advisors(7) rocketship.fm(7) sidenote(7) retention(5) joelle steiniger(5) wharton business radio(5) risk(5) how i built this(5) mixergy(5) timing(4) joelle goldman(4) andrew warner(4) sam altman(4) focus groups(4) hypepotamus(4) brand(4) a16z(4) culture(4) kat manalac(3) 33voices(3) distribution(2) product hunt radio(2) recode decode(2) eric ries(2) network effect(2) dorm room tycoon(2) listen to entire podcast(2) masters of scale(2) startups for the rest of us(2) kara swisher(2) domain expertise(2) optimal living daily(1) twenty minute vc(1) joshua reeves(1) accelerators(1) tim ferriss(1) loose threads(1) chris sacca(1) mentoring(1) founder's journey(1) indie.vc(1) mentors(1) fred wilson(1) time(1) home